We're excited to announce that Total Gas & Power's very first radio campaign is currently live on air across Yorkshire and the North East. The four-week campaign on Capital FM aims to raise brand awareness among small business owners - and drive sales leads.
Across three ads, we showcase our strengths and why we're a great choice for SMEs - we're business energy experts, part of the Total Group and rated 'Great' by our customers on Trustpilot. Plus, we've been powering businesses of all sizes across the UK for more than 30 years!
More than 1.5million listeners will hear our ads - including many thousands of potential new customers, and we're measuring response through website traffic, quote requests and the number of calls to our dedicated new business phone lines.
To hear the ads just click below (or if you're based in Yorkshire or the North East you can hear our ads live throughout the day!) If you'd like to find out any more, Tom Holbourn in Marketing would be happy to chat.
3. We're rated Great on Trustpilot 🔈
This radio campaign is running alongside other brand awareness and lead generation initiatives including Google search ads and sponsorship of UK Business Forums - the UK's most popular forum for small business owners seeking advice and guidance from their peers, to help our SME sales teams hit their targets this November and December.